Project Description

Working in collaboration with author Judith Kerr, Executive Creative Directors Alex Grieve and Adrian Rossi created this adaptation of a specially-commissioned children’s book for Sainsbury’s. The book became the number one Christmas bestseller and the fifth-highest selling book of the whole year, while the commercial was viewed over 29M times on YouTube.

Creatives: Alex Grieve & Adrian Rossi

Creative Directors: Michael Durban and Tony Strong